Best Video Grammy
Music videos are big business. Record companies can throw lots of dollars at them, and many are made by well-known directors, such as Michel Gondry, Spike Jonze, and Damien Hirst. The Queensland Art Gallery even ran an exhibition of video clips in 2004: the only exhibition I have ever seen that had to have a rating, because they played Chris Cunningham’s video for Aphex Twin’s Come to Daddy.
So it is all the more gratifying that this year’s Grammy for the best video went to four nerds with one camera and eight treadmills!