The Queensland Government and Dangerous Healthcare Advertising
I heard a radio ad on the weekend that I still can’t quite believe really exists.
The setup is a woman calling a removalist van to her house to move some furniture from one side of the lounge to the other. The kicker? Loosely paraphrased, it was “if you want to call an ambulance, be sure you really need it. Don’t waste our time. Signed, the Queensland Government”.
It’s fairly well known that most heart attack fatalities come because the symptoms seem too trivial for the sufferer to consider making enough of a fuss to call for help. Ads like the one I’m too furious to actually describe in detail surely can’t help overcome that kind of natural reluctance. What on Earth was the Queensland Government thinking when they approved this ad?